The Back (pocket) Story

Over the course of two decades as an AD I have enjoyed seeing the film industry get greener and more environmentally responsible.  Since 2020, Covid-19 film production has meant the elimination of many hard-copy-norms.  And still we see waste, pollution and consumption. Supporting reforestation through non-profit donations is one way to offset our industry’s carbon footprint. If you must have an AD wallet, choose one that gives back.

Partnering with OneTreePlanted, MiracleADWallet helps bring the $1-tree to dozens of countries world-wide which not only to re-forests and re-vegetates, but reduces poverty and pollution and increases the sustainability of the world's forests—and people.

OneTreePlanted

Please look at the great projects that the people of OneTreePlanted have started around the globe.

Planting 23 Million Trees

Teaching Walkie Etiquette at a very early age.

Teaching Walkie Etiquette at a very early age.

Reduce Film Production Waste

  • Distribute electronically whenever possible

  • Double sided & 2-page view (Or both!)

    • Maps and safety memos on the same page?

  • Inflate the "value" of your sides & order fewer of them

  • Encourage the election of a Green Team member from each department.  There's a Shop Steward, why not an Earth Steward?

Do you have other suggestions?  Email me (link below) and I'll update this page.

Our Own Green Production

From our inception, Miracle AD Wallet purchases have been responsible for the planting of 100s of trees, having the potential to offset tons and tons of carbon. We aim to do this in a sustainable, green way, partnering with BlackStarBags to use the most environmentally friendly products.

(Source: http://greenblizzard.com/2010/10/04/should-i-plant-trees-to-offset-my-carbon-footprint/)